Inspired by the hearty Americana culture of the 50s, the statement-piece loving psychos at JOYRICH in L.A. drive down Route 66 for Fall 2013: a celebration of lush living, unapologetic freedom, and the open road. The collection is saturated with pop-inspired 50s prints, integrates unconventional fabric combinations and is ultimately modernized with 80s/90s hip hop inspiration. As an oober femme, pink-donning Cali boy with a deep dedication to west coast hip-hop, I, again, want everything. Especially the black/white knit sweater–what is that print?
I spy lots of Fall Docs! And.. is that… the cloud boot from YES?
All images via Joyrich