Meet UNIF (ur not in fashion).

This LA based brand by former Dj Eric Espinoza has taken way WAY off. Heavily influenced by the Los Angeles music scene, bright, in your face, laid back, and a pinch hellish UNIF is anything but mainstream. It’s more like a super sarcastic punk rock -glam teenager… Smart, rebellious, and way too cool for school.  Their signature, super distressed, uber soft tees offer up healthy doses of tongue-in-cheek humor, poking fun at just about everything and everyone. If there is one thing that UNIf does NOT do, it is take itself too seriously. And we love that. Fashion needs UNIF.

image via interview magazine